• Search Engine Optimization
  • we modified your website to make search engine
    like google work for you
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Search Engine Optimization

Search Engine Optimization (SEO) is the process of improving your business website ranking on various search engines like Google, Yahoo!, Bing to attract customers and ultimately increase business.


Why should I do Search Engine optimization (SEO)?
  • Attract Business
  • Cheapest & Easily available marketing tool
  • Excellent RoI
  • Improve Brand Recognition

A website has become one of the primary sources for attracting business. It is one of the cheapest tools available for marketing - IF (and that is a big if) you can get your customers to see it. If done correctly, the Return on Investment (RoI) could be amazing and it will tremendously improve your Brand Recognition.

For organizations that spend millions on advertising and marketing or have an established brand, it is relatively easy to get customers. But how does a growing business get customers to visit their website in the vast expanse of Cyberspace? Search Engines like Google, Yahoo!, Bing are some of the current “GPS” that navigate traffic to your website. Having said that, it is not so easy to make Google work for you!!

How does Search Engine Optimization work for YOU? Step 1. Improve site rank on Search Engine

Step 2. Enhance Visibility

Step 3. Attract Customers

Step 4. Increase Business

The aim of SEO is to create/modify your website making it Search Engine friendly and having the Search engines work for you in attracting YOUR customers to your website.The result is that your website will be ranked high on the Search Engines when a potential customer puts in a term (keyword), that relates to YOUR offering. This will improve YOUR visibility and attract more visitors (esp. YOUR customers) to YOUR website; thus increasing your business potential.

What actually happens when YOUR website Search Engine Optimization starts?

  • Website Analysis – YOUR website is analyzed for its Search Engine friendliness
  • Competitive Keyword Research & Analysis – Keywords are the basic terms, which your customers are most likely to use for finding your services/products on the Internet/Search Engine. These Keywords are analyzed, shortlisted and appropriately placed in your website to maximize a Search Engine’s ability to locate you.
  • Web page Design – Asses and suggest modifications to website design (?)
  • Website Optimization – Improve the quality of YOUR website(?)
  • Content rewrite/edit – Analyze and Modify website write up and content.
  • W3C Validation – Check if the website is designed to worldwide standard.
  • URL Mod Rewrite / Search Engine Friendly URLs – Discuss modifications to website URL for making them Search Engine friendly.
  • Robots File Creation – To avoid certain parts of website from being accessed by Search Engines, thus reducing their negative effect on the Website’s Search Engine Ranking.
  • Sitemap Creation & Submission – Assess and suggest modifications Site Map for its Search Engine friendliness.
  • Link Building– Exchange of website links to boosts Search Engine Rankings.
  • Ad submissions – Display and manage adverts/banners on various Search Engines and sites.
  • RSS feeds – Manage and maintain regular feeds (if required) to keep YOUR customers informed.
  • Articles / Blogs – Write articles and blogs to provide updated information on YOUR services/products and boosting Search Engine Rankings.
  • Forum promotions – List YOUR services/products on related forums to improve Search Engine Rankings for YOUR website as well as increase potential networking and business opportunities.

How do YOU know that SEO is actually working?

Reports are regularly sent for assessing Return against Investment.

  • Website Analysis Report
  • Keyword Analysis Report
  • Pre-SEO Keyword Ranking Report
  • Monthly Keyword Ranking Report
  • Monthly Traffic Report

When you Invest in something, you would definitely like to see a Return. SKI USA believes that regular feedback and clear two-way communication is key to the success of any project. SKI USA is always available to clarify doubts and discuss possibilities apart from maintaining a regular feedback format.

You will always be kept informed at regularly decided intervals as well as every set milestone about the project status and its “meaning”. SKI USA sees every project as a relationship more than a business and assures complete quality and timely completion to give you a fruitful return.